By Debra Benita Shaw
We are living in a global the place technology and expertise form the worldwide financial system and daily tradition, the place new biotechnologies are altering what we devour and the way we will reproduce, and the place e mail, mobiles and the web have revolutionised the methods we converse with one another and interact with the area open air us.
Technoculture: the main Concepts explores the facility of clinical principles, their impression on how we comprehend the wildlife and the way successive technological advancements have encouraged our attitudes to paintings, artwork, house, language and the human physique. all through, the vigorous dialogue of rules is illustrated with provocative case stories - from biotech meals to life-support platforms, from the Walkman and iPod to intercourse and cloning, from games to army undefined. Designed to be either provocative and instructive, Technoculture: the foremost Concepts outlines where of technological know-how and know-how in trendy tradition.
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Additional info for Technoculture: the key concepts
Employees choose Western-sounding pseudonyms and those servicing British clients learn to talk about the weather. Ironically, the English-speaking Indian middle class is itself a product of 200 years of British colonial rule. NETWORK SOCIETY The computer on your desk, in your backpack or pocket is not simply another mass produced, disposable product of the technical innovation that founds the economy of consumer capitalism although it is, of course, all of these things, but it is also the icon of a revolution in which it has come to stand for the momentous changes that have marked the development of what Manuel Castells (1996: 22) calls ‘the Informational Society’, a revolution that has been ‘at least as major a historical event as was the eighteenth-century Industrial Revolution, inducing a pattern of discontinuity in the material basis of economy, society, and culture’ (Castells 1996: 30).
Mesmerizing and fascinating not so much in its own right but because it seems to oﬀer some privileged representational shorthand for grasping a network of power and control even more diﬃcult for our minds and imaginations to grasp: the whole new decentered global network of the third stage of capital itself ’ (Jameson 1991: 37–8). ) to the ultimate medium of reproducibility: the Internet, which, itself an emblem of the third machine age, is also a third space in which the boundaries that mark out terrestrial space (countries, defence and trading zones and other lines of international demarcation) are eﬀaced.
Although capital now aﬀects in some way, and not always beneﬁcially, every corner of the globe, the spread of new technologies is not uniform and, even in the regions of highest access to communications and information technologies, full participation is still the preserve of an elite class. As Rob Shields points out, in 2001 ‘80 percent of the world’s population [had] never placed a phone call’ and ‘[m]ore people use[d] the Internet in London than in all of Africa’ (Shields 2003: 87). The deregulation of world markets coupled with a bias in favour of the developed nations in world economic policies is currently fuelling an increase in global poverty, despite initiatives like the MDG (millennium development goals)13 agreed by the world’s richest nations in 1999 with the aim of halving poverty by 2015.