By Giorgio Gandellini
The cutting edge and targeted function of this publication is that it doesn't comprise theoretical idea that can't be translated into perform. The version which introduces this quantity units the degree for addressing the most important stages of the strategic administration technique: environmental research, procedure formula and improvement, process review and keep an eye on. Its conceptual and operational constitution is defined within the first half, including a essentially orientated definition of technique, and a quick dialogue of the good judgment and advantages of the judgmental modeling method of selection making. the second one half severely addresses the classical ways to the research of the exterior and inner environmental elements, that have an effect at the “functioning” of the fundamental version, i.e. the structural features of the context, and the corporations’ technical, organizational, monetary, and human assets, together with the interpretation into operational versions of in a different way quite theoretical concepts.
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Extra info for Strategy for Action – I: The Logic and Context of Strategic Management
2 External Macro-Environment 51 Fig. 6 Macro-environmental ecological factors environmental laws: the demonstration of its environmental awareness, in response to the customers’ and other stakeholders’ increasing sensitivity to ecological issues, can represent an important asset in many countries. The template below contains examples, again not exhaustive, of ecological factors that a firm might choose to analyze (Fig. 6). Compared to the stable environmental conditions of the past, the current dynamic context brings with it some dramatic changes in the conditions in which firms operate.
2). The purpose of the template is to collect information in a unique tool in order to help mangers to predict future states from current trends. The template shows the current/future trends related to an economic factor; the trends’ impact and their implications for a firm, together with their probability of occurrence. Lastly, it provides room for some notes that may help a firm to decide which factor might prove to be an opportunity or a threat: the outcome of this type of analysis could feed, in particular, the SWOT framework presented at the end of this chapter.
These ‘‘mature’’ consumers are not particularly sensitive to price, if a firm is able to convince them that time will not affect them, thanks to its products. 50 2 External and Internal Analysis of the Environment Fig. 5 Macro-environmental socio-cultural factors It is important to relate the demographic trends with the educational levels and life expectations. Higher levels of education may allow higher salaries or earnings and, therefore, new opportunities for firms to satisfy new customers’ needs.